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Adeo Web Story

From a Painful Lesson to a Company Upholding High Standards

For a business to help another business, it must be sufficiently experienced, stable, and successful. However, achieving these components is difficult in a short period of time. Often, success and moments of victory in the journey of a business are just the tip of the iceberg. We want to share what we went through before becoming what we are today.

Our journey began back in 2008 when, as students, we wanted to understand how e-commerce works. Lacking experience but full of youthful enthusiasm, we felt the need to help Lithuanian creators and artisans get noticed in Western Europe. We created the first e-commerce platform that brought together numerous sellers and their products. We not only built the infrastructure but also took care of attractive product presentations, descriptions, UX solutions, and more. However, to our disadvantage, there were no sales at all. After realizing our mistakes and swallowing the bitter pill, we didn’t give up and founded a new online store, “Toys for Children.” Upon discovering Magento technology, we developed a boutique online store system and watched as sales began to grow.

Becoming the Christmas Grinch, we Founded Adeo Web

As Christmas approached, demand surged, traffic grew, and orders increased until we lost control of the processes – we weren’t prepared for the success scenario. We became real-life Grinches, ruining children’s Christmas, as some toys didn’t reach them until March!

After this painful lesson, we decided to sell the business. Reflecting on our experiences and lessons, we founded Adeo Web, a company providing e-commerce solutions.

Over the years, what began as a student project evolved into a mature commitment, a strong team of like-minded people, and an innovative business trusted by well-known e-commerce companies in Lithuania and abroad. Our business journey has been full of challenges, but it is precisely these challenges that have made us experienced partners who drive the success of other businesses through proven methods and data, rather than intuition.

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Our team

Our history

  1. 2024

    B2B first

  2. 2022

    Our portfolio includes long-term partnerships with e-commerce leaders

  3. 2021

    We become official Akeneo partners

  4. 2020

    We become official Adobe partners

  5. 2018

    Deloitte names us one of the 50 fastest-growing technology companies in Europe

  6. 2017

    We open offices in Stockholm and Chicago

  7. 2017

    We complete our first project in the United States

  8. 2016

    We start developing a password management tool, “PassCamp”

  9. 2014

    We become official “Magento” partners and the first certified specialists in Lithuania

  10. 2009

    We establish an e-commerce solutions company and name it “Adeo Web”

  11. 2008

    We launch our first e-commerce project, “Žaislai vaikams”

The symbolism of mountains was chosen for a reason—it not only reflects a shared leisure passion of our team but also serves as a perfect representation of our work principles. The journey toward a goal can be full of challenges, but more important than any external factors are the team's preparation, trust, patience, and gradual improvement, guided by a clear strategy and mission to deliver value.

Extreme “sports,” or complex technological solutions, are our driving force. We are well aware that high climbers fall hard, which is why quality harnesses—in our case, reliable partners, technology, and experience—help us reach the highest peaks and often exceed client expectations in the e-commerce mountains.

Our Values

Growth Mindset
We value continuous improvement, lifelong learning, and the sharing of knowledge and experience among colleagues. This mindset enhances our resilience to change, fosters innovation, and improves collaboration, allowing us to learn from our mistakes and continually grow both as individuals and as a team.
Accountability
We take responsibility and hold ourselves accountable, both internally and externally. We believe in assuming personal responsibility for our actions and decisions, and in honoring our commitments and agreements. We don't limit ourselves to merely completing tasks; we strive for the best possible outcome. By fostering a culture of accountability, we are reliable, honest, and guided by a strong work ethic, which is essential to our performance and reputation in the market.
Ecosystem Approach
We understand that every task and solution must be evaluated within the broader context of the client's entire infrastructure. We prioritize a comprehensive ecosystem approach and always strive to consider everything in the context of the client's actual present and future needs. This perspective ensures that we deliver solutions that are not only effective but also seamlessly integrated into the client’s overall digital environment and focused on future performance outcomes.
Team Spirit
By harnessing the power of collaboration, we can deliver seamlessly implemented solutions to our clients and consistently exceed their expectations. This approach also ensures that we stay aligned with industry trends, quickly adapt to changes, and foster a dynamic, evolving, and productive work environment.